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Colorado Rockies Baseball Club / 1998 All-Star Game
Tourism Star Award Recipient — 1999
The Colorado Rockies played their first game in Denver in 1993, and have since broken every attendance record in Major League Baseball. In addition to bringing major league excitement to Denver and Colorado, Coors Field has acted as an economic catalyst for LoDo, helping to start one of the most incredible downtown revitalization’s in history. In 1998, the Rockies and Coors Field again put Denver on the map by bringing the All-Star Game to the city, which drew thousands of people to Denver and generated $40 million in spending.
The profile of each Tourism Star is reflective of the time of the award.